CLICK HERE to Discover the #1 Automotive Franchise Business in the US!

Designing a Franchise Training Program

Designing a Franchise Training Program
Author: Lance Winslow III

If you intend to franchise your company you will need to design a bullet proof training company for your new franchisees. This is above and beyond the training program you will design for them to administer to their new employees. Remember when training new franchisees it is similar to training new managers for any Corporation’s outlets. The difference of course being that the Franchisee in a Franchised Company has a lot more at stake and will be twice as motivated as an average manager of a corporate Store.

Below please find a brief outline to help you design your Franchisee Training Program. Now then please realize that our outline will be slightly dissimilar to your training program and you will need to modify your outline to fit your exact business model this outline designed by me is for a Mobile Car Wash Franchise, The Car Wash Guys, and it is for a mobile home based service business. I recommend that you copy this article and modify the outline below to best fit your business. Then secondly I recommend that your write five paragraphs for each item below and then type them up as a rough draft for your own future training manual.

YOUR TRAINING PROGRAM

I. Training At Headquarters

A. Introduction And Tour Of Headquarters

B. Explanation Of Truck And Equipment Capabilities

C. Introduction And Explanation Of Computer System

D. Explanation Of Car Wash Products And Capabilities

E. Confidential Operations Manual - How To Use

F. How To Wash Various Types Of Vehicles

G. Motivational Talk

II. Training In Your Exclusive Territory

A. Fleet Sales Training

B. Client Recruitment, Route Set Up And Scheduling

C. Paging System Overview

D. On The Spot Up-Selling

E. Data Base Entry

F. Co-Op Marketing

G. Competition Awareness

H. Fax, E-Mail And Internet Marketing

I. Dealing With City Hall

J. Employee Recruitment And Procedures

K. Fundraising Event Procedures

L. Computer Consultation And Set Up

M. Motivational Pep Talk

N. Accounting And Administration

Lance Winslow III